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Bobby Cameron

Bobby Cameron


Featured Guest: Bobby Cameron, VP and Principal Analyst, Forrester Research


Bobby serves CIO professionals. He is a leading expert on best practices for IT, including: organization, governance, IT processes, metrics, strategy, the marketing of IT, and IT/business alignment. His specialty is transformative technology use that drives business success in the emerging world of Business Technology (BT) — this includes the topics of IT value creation, technology-based business innovation, and Digital Business Networks. While Bobby focuses his research on delivering IT excellence on the road to BT, he continues his close work with members of The CIO Group in the Forrester Leadership Boards — which he conceived and piloted in 2002.

Before joining Forrester, Bobby spent five years as director of product management at Dun and Bradstreet Software (DBS), with responsibility for that company's client/server directions, decision support products, and tools and technologies. Bobby came to DBS from Dataquest, the San Jose, Calif.-based market research firm, where he spent two years as associate director for Northeast Research, focusing on business applications and systems. Prior to Dataquest, he spent nine years at Chase Manhattan's electronic banking business in Lexington, Mass., connecting 8,000 treasurers with 100 bank back offices worldwide. While at Chase, Bobby was MIS director and director of product management.

Bobby holds an B.A. in economics from Harvard University and an M.S. in economics from the University of Tennessee, Knoxville.


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