Industry Leaders Meeting in Berlin for International IT Planning and Management Event on Nov. 17, 2009

Microsoft’s Head of Enterprise Architecture Group, Bank of America’s Head of Business Architecture Program Among Featured Speakers at alfabet’s planningIT eXchange

CAMBRIDGE, Mass. — Nov. 17, 2009 — alfabet Inc.,the leading software provider in business IT management, today announced that Chad Dellinger, head of the Enterprise Architecture Group at Microsoft; Ludovic Hauduc, general manager for Microsoft; and Susan Green, Head of Business Architecture Program, Bank of America, will be among the featured speakers at its fifth annual international planningIT eXchange 2009 event on November 17, 2009 in Berlin, Germany.

They as well as CIOs and IT execs from other leading organizations such as Munich Reinsurance, Evonik Industries, Deutsche Post DHL, RAG, Deutsche Telekom, Zurich Financial Services will present the approaches to business IT management that have made them successful.

The event brings IT leaders together from around the globe to share best practices and how-to knowledge. Participants can discover new cost-saving processes, cost-effective ways to expand existing capabilities, effective planning practices in line with business priorities as well as how to strike a balance between IT risk and performance.

According to Erik Masing, CEO of alfabet, "What makes this event unique is that although hosted by alfabet, it's not by any means an alfabet sales event - it is a platform for IT leaders to share, or eXchange, their experiences and we let them do the talking. This year we are delighted to welcome over 280 participants from all major industries representing significant trends that are driving the IT market.

Attendees will get answers to questions directly from those who have implemented best practices, make valuable contacts and identify actionable next steps."

About alfabet (www.alfabet.com)

alfabet enables companies to strategically plan and manage their IT to realize business goals. Its planningIT software is unique in tightly coupling business priorities and IT deliverables with current and future initiatives. Competitive point solutions offer modeling or repository functions with a static view of priorities, architecture and infrastructure. alfabet provides a holistic, integrated and collaborative approach that offers continuous transparency into how IT and business information, processes and roles are changing and need to be managed over time.

The company serves a global user community of 30,000 IT professionals in more than 40 countries in a variety of industries, including automotive, financial services, telecommunications, logistics, high-tech and others. alfabet’s customers include global corporations such as Credit Suisse, Munich Reinsurance, BMW, AXA Winterthur, Deutsche Bahn, OCBC and T-Systems. alfabet, Inc. is based in Cambridge, Mass.

All companies and products listed herein are trademarks or registered trademarks of their respective holders.

For Additional Information

Anna Cleary
alfabet Inc.
One Broadway
Cambridge Innovation Center 14th Floor
Cambridge MA 02142
617-401 2320
anna.cleary@alfabet.com

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